Wednesday, September 23, 2009

HydroPeptide® Sales Soar while Latisse® is Lashed by the FDA

The Food and Drug Administration has warned Allergan Inc., the maker of Latisse®, that the web site for its eyelash thickener is misleading because it avoids or downplays risks associated with the product.

HydroPeptide® Lash Longer Fuller Lusher is quickly becoming America’s favorite new lash product due to its drug-free formulation and impressive results. On Sept. 10, the FDA sent a letter to Allergan Inc. informing the company that they have misbranded Latisse® and are in violation of the Federal Food, Drug, and Cosmetic Act. The violation is that “the Latisse® site either doesn't mention potential side effects including bacterial eye infection, allergic reactions, excess hair growth outside the intended treatment area, and permanent changes in iris and eyelid pigmentation, or presents them in small text that is much less prominent than statements about the product's effectiveness.”

HydroPeptide® Lash’s popularity is increasing in part because companies like Allergan, Inc., Athena Cosmetics, Inc., and Jan Marini Skin Research, Inc. include drugs in their products or have included them in the past. In 2007, U.S. Marshals seized 12,682 applicator tubes of Jan Marini’s Age Intervention Eyelash. The FDA requested that the products be seized because the “use of Age Intervention Eyelash may cause other adverse effects in certain people due to the bimatoprost, including macular edema (swelling of the retina) and uveitis (inflammation in the eye), which may lead to decreased vision.”

HydroPeptide® Lash does not contain “glaucoma type meds” like Latisse®, Peter Thomas Roth Lashes To Die for, Lilash or MD Lash Factor. HydroPeptide Lash Longer Fuller Lusher is drug-free and is the first product without prostaglandin to pioneer the power of plant stem cell and growth factor technology to nourish and revive lashes and brows.

“We would never put drugs with harmful side effects in our products,” said Dr. Louise Peck, PhD and founder of HydroPeptide®. “That’s just not something we believe in at HydroPeptide®. We fully disclose our ingredients and I’m sure our customers appreciate it.”

HydroPeptide® Lash will NOURISH, STIMULATE, HYDRATE, and PROTECT skin addressing many aspects of the Simply Ageless Skin Key™. Dr. Peck’s philosophy is the Simply Ageless Skin Key™ which is a stress free guide to looking ageless. Anti-aging products must tackle each aspect to effectively counter-act aging. HydroPeptide® simplifies life by addressing as many elements as possible in as few steps as possible. Go to to learn more.

HydroPeptide® Lash Longer Fuller Lusher is currently available in prestige retail locations nationwide and at HydroPeptide® Lash is .17 ounces and retails for $130. Formulated for all skin types.

About HydroPeptide®
HydroPeptide® takes the most advanced, scientifically-proven skin care elements and simplifies your beauty routine with the SIMPLY AGELESS SKIN KEY™, giving you a complete map to beautiful, healthy, ageless skin. The multifaceted HydroPeptide® takes the hassle out of your already hectic and complicated life. Whatever your skin type and whatever your concern, HydroPeptide® supplies the latest high-tech vital ingredient technologies that deliver youthful, healthy skin.

1 comment:

Kristi said...

With all the media hype, it's such a relief to know that there's a way to get gorgeous lashes without suffering side-effects!